Gangwon-do Korea Market Food: Pyeongchang Olympic Market


We travel to Pyeongchang, in Gangwon-do to visit the Pyeongchang Olympic Market otherwise known as 평창올림픽시장 to explore the market and to try the special street food that they offer there.

Gangwon-do is the most North-Eastern province and has a few regional dishes.

We are using special cash vouchers called 온누리상품권 where you can save 5% on things you buy in the market including food!

Busy days : Every Monday and 5th, 10th, 15th, 20th, 25th, 30th of the month.

The first thing you might notice is that the market is super empty. There is next to no-one walking around behind us like the other markets. Don’t let that put you off, the reason why that was is because it was Christmas Eve, and it wasn’t a busy market day. Most markets have ‘on days’ and for Pyeongchang’s Olympic Market the busy days are every Monday and the 5th, 10th, 15th, 20th, 25th, 30th of the month.

At this market, buckwheat is a popular ingredient in most of the popular dishes. In fact there has been a tradition going on 40 years of the use of buckwheat here.

We try quite a few different dishes in the Pyeongchang Olympic Market including assorted fried items called 튀김, the buckwheat 부침개 (known in local dialect as 부치기). What’s great is that there are English on the menus so if you have trouble reading or communicating in Korean, you can at least point to what you want using the pictures with the English descriptions.

For the Korean we used in the episode look below.

Korean Lesson Time

Soo Soo Boo Ggoo Mi
Millet Rice Cake with Red Bean

Fried Stuff




Ddong Geu Rang Ddaeng

So Meori Gook Bap
Ox Head Soup Rice

소머리 수육
So Meori Soo Yook
Thinly Sliced Boiled/Steamed Ox Head